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Author name: Trinity

Trinity is the CEO and founder of Strawberry Media. She has 10+ years of experience in traditional PR and has seen first hand how companies struggle to effectively communicate.

How to structure your strategic communications plan

What is a strategic communications plan? When it comes to communication planning for your external audiences, it’s common for organisations to dive straight into mapping out tactics like media relations or influencer management. While these are important, your strategic communication plan should always be in place first, which guides your big-picture objectives, choice of audience, …

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Writing Engaging Social Media Copy: Keys to Success for PR Agencies – Test

Social media is an essential part of modern life. Whether it’s used to stay connected with friends and family, share news and updates, or promote a business or brand, social media has become a powerful tool that can reach a wide audience. The benefits of social media are clear. It is a great way to …

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A hacker stole your client data. Was your crisis management plan ready and waiting?

Why is it so important to have a crisis management strategy? Imagine this scenario: your organisation has just experienced a massive data breach that has compromised the personal information of your clients. News of the breach spreads quickly in the media, and before you know it, your company is being bombarded with negative publicity. Your …

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 Harnessing the Power of Digital Marketing for PR Agencies – Test

Digital marketing is an incredibly powerful tool for businesses of all sizes, and it’s only continuing to grow in importance. Digital marketing allows businesses to reach their target audiences in new and exciting ways, and with the right strategies, businesses can achieve remarkable results. Digital marketing covers a wide range of activities, from SEO to …

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Best Practices for Digital Marketing Within PR Agencies – Test

If you’re looking to improve your search engine ranking, blogging is one of the best things you can do. Blogging can help to increase your website’s visibility in search engines, which can lead to more organic traffic and a higher ranking. But how do you write a blog for SEO? The key to writing a …

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Developing Effective Training Strategies for Your PR Agency – Test

Social media is an essential part of modern life. Whether it’s used to stay connected with friends and family, share news and updates, or promote a business or brand, social media has become a powerful tool that can reach a wide audience. The benefits of social media are clear. It is a great way to …

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Utilizing Proven Strategies to Strengthen Your PR Agency’s Outreach – Test

Social media is an essential part of modern life. Whether it’s used to stay connected with friends and family, share news and updates, or promote a business or brand, social media has become a powerful tool that can reach a wide audience. The benefits of social media are clear. It is a great way to …

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